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    The Incentive of Using Other People’s – People M. Browne

    January 3rd, 2012

    If you are not a believer in networking in the social media world, you best jump into the pool of belief now. Six degrees of separation has been reduced to 1 ot 2 degrees thanks to social media. Yes, we all sacrifice a bit of privacy but the valuable incentive is that we are meeting other people’s people to help us grow our business or to land a job.

    Making a connection is not what it is all about, it is a good start. How do you go from “Hey, want to connect” to “Hey, can you help me find a job or help me get an appointment with Bob in Marketing for a sales presentation?” One must treat the 1 or 2 degree person as a preferred client.  The relationship you have with that first level contact will definitely determine the connection opportunities that may be offered to you. As we all know, a warm introduction is at the top of the list of every salesman’s wish list.

    Tips to Enrich Your Relationship with Your 1st. or 2nd. Degree People

    1)  Make a live connection by picking up the phone to call to your contacts at least once a month to chat about their kids, current events, a new movie, schedule coffee or lunch together.

    2)  Share beneficial articles via email when you come across one that may be beneficial to your contact.

    3)  Sincerely ask your warm contact if you can do something for them to help them with their business. When someone comes to the door and offers to help you, chances are you will be more open to take the time to listen to what they have to say. 

    4)  Offer information about training that you found to be helpful. 

    5)  Make introductions happen between your other friends, your 1st and 2nd degree connections.

    6)  Be your friend’s promotional agent, let them know you are supportive and are truly interested in their career.  Talk about your friend’s business with others when they are present so they know that you really are trying to help them.

    7)  Provide your connections with an incentive. When a valuable lead or connection has been offered to you, immediately thank them with a small gift card.

    8) Motivate your friends by sending thank you cards for their little acts of kindness. Thank goodness good Karma also goes around, not just the bad stuff.

    9) Ask your friends what motivates them and what incentives that they may use to reward others who help them out.

    10)  Keep your promises, do what you say you are going to do when you say you are going to do it. 

    We all have good intentions and feel that nice little warm feeling when we help others be successful. Our incentive should be to enrich the lives of others.

    Giving to Thy Self as You Give – M. Browne

    December 8th, 2011

    It is Christmas time and everyone is wondering how to buy gifts on a super tight budget. We would all like to give gifts to all those that make our lives a little bit easier, provide good service or teach our children but the reality is we have must carefully pick and choose who will receive.

    There is no better time than the holidays to buy gift cards and other incentives than now.  Many restaurants, grocery stores and retailers are going out of their way to provide you with an incentive to buy more gift cards.  Most restaurants are offering 1 $10.00 gift card when you purchase a $20.00.  Although some think that gift cards do not provide the “ah” factor as a beautifully wrapped present with a gift inside,  it does have longer lasting effect.  A few days or even months later when your friends and relatives go to use their clothes, food or cocktails it is always reminds them of you or your business once again. You see a gift card is not just a gift providing the recipient with their choice of gift or incentive to do business with you, it is a long lasting incentive that often includes sharing who presented them with the gift card over dinning.  If you are a business owner you realize the importance of word of mouth advertising, the best type of advertising in the world!

    One thing to note, if you are mailing gift cards be sure to place it in a box so that it can not be felt in a Christmas Card and stolen. Also, select a retailer or restaurant who insures the card in case of theft or lost.

    Other Ways to Maximize Your Gift Card Purchases:

    1)   Combine purchases with friends for a bigger incentive.

    2)  Look for coupons online or swap coupons you need with friends.

    3)  The incentive to buying online is saving money on taxes and get free shipping.

    5)  Purchase at smaller retailer who are willing to bargain for your business.

    6)  Ask friends on Social Nets works where the deals are on gift cards and other cool things.

    Even if you are finished with your Christmas shopping, take advantage of gift card incentives on groceries and other items saving you even more money. Hurry deals end when the Christmas season is over.

    Give

    6)

    Wells Fargo Partners with Two Local Solar Installers – By Jenna Sweeney

    December 1st, 2011

    It’s part of a program the financial institution launched that gives customers an incentive to go green.

    BY JENNA SWEENEYPublished: October 13, 2010 09:30 AM

    Orange-based  Verengo Solar Plus and REC Solar, which has an office in Irvine, are helping Wells Fargo customers in Southern California make the switch to solar energy.

    Through the end of the year, Wells Fargo is offering up to $1,000 in incentives to qualified customers who advance $15,000 from a line of credit or home equity loan for installation of a solar energy system through Verengo, REC or Oakdale-based Acro Energy.

    Orange County ranks among the top solar markets in the United States, according to the Solar Energy Industry Association. California made up 67 percent of cumulative solar capacity installed through the end of 2009.

    “More and more customers tell us they care about reducing their impact on the environment and look to us to provide financing options that make renewable energy installations and energy-efficiency improvements possible,” said Rob Myers, Wells Fargo’s regional president for Orange County.

    In January, Wells Fargo installed solar systems at 10 of its Denver locations.

    With the installation of an average solar system, Wells Fargo approximates savings of more than $40,000 over 30 years for homeowners in the Southern California Edison service territory.

    Under the new Federal Stimulus Bill, homeowners who make the switch to solar are eligible for a tax credit worth 30 percent of the total cost of the system.

    “With this special promotion and other incentives,” Myers said, “our customers can potentially reduce their solar installation costs by up to 50 percent while reducing costs on their energy bills in the future.”

    The Art of Feel-Good Loyalty Incentives – Roger L. Brooks

    November 9th, 2011

    This article has been excerpted from The Power of Loyalty by Roger L. Brooks, available from  Entrepreneur Press.

    Reward your customers — they’ll reward you with repeat business

    The best way to motivate customer behavior is to provide an incentive or reward for that motivation. Rewarding your customers for a specific purchasing behavior is not much different than training your puppy. With enough repetition and positive reinforcement, your pup can be motivated to act upon instruction. That’s because the pup knows if he listens to your command, he’ll receive his reward.

    Human nature isn’t much different. People can be motivated to take specific actions that accomplish their buying goals while also accomplishing your goals to increase their spending, frequency of visits or combination purchases (or comparative goals relevant to your line of business).

    The question then is how do you motivate behavior? Below are five ideas that will get you thinking.

    1. Offer soft benefits that provide value such as special access limited only to members.
    2. Offer relevant promotions through various lines of communication, for example: e-mail, SMS text, receipt messages, statement inserts, RSS feeds, Twitter, Facebook, etc.
    3. Up-sell complimentary products or services at the associate level.
    4. Offer sweepstakes, random rewards or special offers for a limited time frame, keep your strategy fresh and exciting:
    5. Strategically place messages (via signage, web banners, etc.) that will trigger motivating actions.

    Motivate, But Don’t Mislead
    Once you decide how you’ll motivate, always do so in an honorable way. Your customers won’t want to be misled into thinking they are receiving something greater in value that what they’ll actually receive as the reward.

    Abraham Lincoln put it best when he said, “You may fool all the people some of the time, you can even fool some of the people all of the time, but you cannot fool all of the people all the time.”

    Of course, the statement was made some 150 years ago and the President was referring to politicians attempting to fool their constituents; however, the quote resonates with me every time I see a program that offers empty loyalty. Such programs offer an elaborate program on the outside when, indeed, it’s only a facade to increase business. In time, savvy customers will see through the facade. Your promotional strategy to motivate behavior must be phony proof. Once your customers lift the hood and kick the tires, the promotions must stand on their own and offer real value, not empty promises.

    Remember, whatever you do, don’t try to fool the customer! Loyal customers will catch on if the loyalty program does not have true value. This can also backfire and cause disloyalty amongst your customers and defeat the entire purpose of implementing your strategy in the first place.

    There are two reasons why your rewards offerings should be upstanding:

    1. Loyal customers have earned the right to receive a valid reward. If they weren’t enrolled in your program, they may have taken their business elsewhere.
    2. Customers can see through transparent rewards.

    If you want to be in the loyalty game, you have to offer attractive redemption items that are achievable for your customers to earn. If customers are willing to change their purchasing behavior and provide you with their loyalty, they will expect the same in return from you in the form of a relevant reward.

    It’s the Little Things That Matter Most
    If you put on your consumer hat, you’ll understand that it’s the little things that matter most. One component you should incorporate is providing feel-good loyalty. Feel-good loyalty is just what it sounds like, providing something that the customer will feel good about. Offering feel-good-loyalty incentives should be part of your overall strategy and will require some clever and creative thinking. Some companies offer free Wi-Fi, others offer free shipping. Whatever you decide, brainstorm hard, even hold an employee contest. but find your niche and add feel-good loyalty to the mix.

    Photofiddle.com is an internet company that offers a service to turn your photographs into art. Simply upload a photo and you can instantly transform that image into pop art, impasto, a black and white sketch and even more. Once you create your personal masterpiece you then have many options for the type of surface the image is printed on (glossy photo paper, canvas, etc.). Finally, you can choose from a number of print sizes and framing choices.

    Although Photofiddle doesn’t have a recognizable rewards program they do provide various levels of feel-good loyalty. Upon opening your order, customers see each piece is carefully packaged and accompanied with a pair of white cotton gloves. The label attached to the gloves reads, “All fine artwork should be handled with care. Please use white cotton gloves. Oils from your hands and fingers can leave finger prints. Jewelry on your fingers and wrist can leave markings.”

    That’s a personal touch and that’s feel-good-loyalty. It’s doing the little things that matter most with customers. It’s thinking outside the box so that your brand motivates your customers and resonates in their mind. Providing the white cotton gloves with each order sends both a literal message and subliminal message. It reinforces the need to treat your artwork with care and that they treat all of their customers with care.


    Roger L. Brooks is a respected loyalty strategist with more than 15 years of experience in developing, supporting, and implementing customer loyalty and rewards programs.

    The Power of Praise – By Gretchen Rubin

    October 11th, 2011

    Find out how giving praise is the key to getting it

    Happiness Thought for October: Praise early and often. As St. Therese of Lisieux wrote, “When one loves, one does not calculate.”

    I’m a real gold-star junkie. One of my worst qualities is my insatiable need for credit; I always want the recognition, the praise, that gold star stuck on my homework. Recently, I was grumbling to my mother about the fact that some extraordinarily praiseworthy effort on my part had gone unremarked upon. My mother wisely responded, “Most people probably don’t get the appreciation they deserve.” That’s right, I realized – for instance, my mother herself! I certainly don’t give her enough praise for everything she has done for me. Our conversation started me thinking about the importance of praise, and how to praise effectively.

    1. Be specific Vague praise doesn’t make much of an impression. Parenting experts often express this point of view: Praising a child means more when it’s specific than when it’s general. “What a beautiful painting!” is less gratifying than “Look at all the colors you’ve included! And I see you’ve used all your fingers with the finger paints. You’ve really made your picture look like a spring garden!” This is true for adults, too. “Great job!” is less satisfying than an enumeration of what, exactly, was done well. General praise sounds perfunctory and meaningless; specific praise seems heartfelt.

    2. Never offer praise and ask for a favor within the same conversation It makes the praise seem like a setup for whatever you’re asking for.

    3. Look for something less obvious to praise Highlighting a quality that a person hasn’t heard praised many times before shows that you’re really paying attention, not just repeating what other people have said.

    4.Praise people behind their backs The person you’re lauding usually hears about it, and behind-the-back praise seems more sincere than face-to-face praise. That’s why I make an effort to repeat any behind-the-back compliments I hear.

    5. Match the quality of the praise to the difficulty of the task If a job was quick and easy, a hasty “Looks great!” will do; if it was protracted and challenging, be more lengthy and descriptive.

    6. Remember the negativity bias The “negativity bias” is a psychological phenomenon: People react to the bad more strongly and persistently than to the comparable good. For example, within a marriage, it takes at least five good acts to repair the damage of one critical or destructive act. So when I praise someone, I remember that one critical comment will be far more memorable than several positive ones. If I want someone to walk away feeling great, I skip any negative remarks.

    7. Praise the everyday as well as the exceptional When people do something unusual, it’s easy to remember to give praise. But what about the things they do well all the time without any recognition? I try to point out how much I appreciate the small services and tasks that someone unfailingly performs. Something like, “You know what? In three years, I don’t think you’ve ever been even an hour late with the weekly report.” After all, we never forget to make a comment when someone screws up.

    Praise is gratifying to the person getting praised, of course, but it also boosts the happiness of the praiser – at least I’ve found that true of myself. Still, what about the opposite problem? I find it fun and easy to give gold stars, but so often I’m craving them myself. I struggle (admittedly with only moderate success) to master my need for gold stars. I’ve repeatedly asked my husband to give me more of them: “Manipulate me! Lavish me with praise, and you could have me jumping through hoops like a tiger at the circus! Just give me my gold stars!” He laughs, and he understands my nature, but he still doesn’t do it.

    Some of my happiness-project resolutions are aimed at this desire, and I tell myself, Don’t expect praise or appreciation. Nevertheless, for all my efforts, I have to admit that I still crave those gold stars. It helps if I tell people I’d like gold stars. If you give a gentle reminder, they might happily shower you with praise. Here are some other strategies I use to try to curb my neediness:

    1. Do things “for myself” For a long time, I self-righteously told myself that I made certain efforts “for the team” or “out of love for my family.” While this sounds generous, it led to a bad result, because I sulked when my husband or whoever was involved didn’t appreciate my efforts. Now I tell myself, I’m doing this for myself. This is what I want. I want to send out holiday cards. I want to organize the cabinets. This means I’m not waiting for a gold star. No one else has to even notice what I’ve done.

    2. Find ways to reward myself Maybe other people aren’t giving me credit, but I can give myself credit. I keep a chart of my daily resolutions, and I get a little jolt of satisfaction when I reward myself with a check mark next to a resolution. I give myself gold stars!

    3. Express your appreciation for what other people do One good happiness rule is that if I wish people would act a certain way toward me, I should act that way toward them. If I wish people would be freer with praise, I should make sure I’m ladling it out myself. Also, I’ve found, when I push myself to feel grateful for what others are doing, I remind myself of how much they do for me – and that eases resentment.

    4. Remember that being taken for granted is a form of praise It’s ironic: The more reliable you are, the more likely you are to be taken for granted. If you always meet deadlines, if you never lose your temper, if you’re always prepared, people can overlook your efforts. And really, that’s a compliment. My only clear childhood memory of being picked up from school is the one day that my mother was late. Every other day – year in, year out – she was on time. As a child, did I ever say, “Hey, Mom, I really appreciate the fact that you’re never late”? Nope. But it mattered. How about you? Have you found effective ways to give or get praise?

    2011 Incentive Sales IQ Survey: Budgets Grow By Leo Jakobson

    September 13th, 2011

    2011 Incentive Sales IQ Survey: Budgets Grow

    By Leo Jakobson
    June 7, 2011

    hi
    The incentive market is improving, according to Incentive’s annual Sales IQ survey. Compared to last year, we saw more than a 40 percent increase in the number of respondents who said their companies have increased their overall sales incentive budgets—from 29.8 percent in 2010 to 42.7 percent in 2011. Also, more than two-thirds of the respondents said they are spending more per recipient in 2011, compared to fewer than half in 2010. 
    The survey was conducted between March 23 and May 23 via e-mail. Exactly 500 readers of Incentive magazine and its e-newsletters responded. 
    How well those companies are spending their money was another survey question. We asked the respondents to rate their sales incentive programs, and just over half answered “extremely effective” or “very effective.” Around 40 percent said “somewhat effective,” and seven percent called their sales incentives “not at all effective.” 
    A number of reasons were mentioned for the lack of effectiveness, but there were a couple of recurring themes. Lack of funding was cited by many. One respondent commented, “We do not have enough funds to offer a big enough incentive to motivate high-volume salespeople.” Issues with program design also were noted. Another respondent pointed out a “need to correlate incentives to performance more effectively,” while a third person noted, “It can be difficult to purchase incentive rewards that are well liked by everyone equally.”
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    Why Should I? – M. Browne

    July 14th, 2011

    Everything that any of us do during the day has a purpose, of course; otherwise most of us would probably be couch potatoes watching Netflix all day. Luckily, everyone has something they need to do, whether it is grocery shopping, doing homework, or going to work. People, and the motivations behind their actions, are what make our world go round; Incentives.

    Our motivations responsible for our actions are visible from the very beginning. Even from the first few times that we began to converse with our parents, every action we did had an incentive behind it. Take the average 3 years old. As a parent it is an unspoken law that we must make our children eat vegetables. “If you eat your yams, you can have ice cream for dessert!” Sound familiar? Incentives are responsible for everything we do; they are unavoidable. Take parties for example. If you don’t invite people at least one month before the actual party, hopefully your five finger friends can save the party and round up some last minute invitees. People don’t respond to R.S.V.P.’s for a reason; they are simply waiting to see if a better offer will come up in the time being, one with a greater incentive. Let’s say your party has “party people”, you live in a higher middle class home, and your social status is on the higher side. You will probably have more guests than your friend, who lives in the average sized home and is a little lower on the social totem pole. People will go to your party instead because your guests are assumed to have better business and social connections. Not saying that your friend’s guests don’t have the same qualities to offer, but having to choose between the two is night and day. People are magnetized towards money and social butterflies because the opportunities that are at your party offer a greater incentive than your friend’s party. Incentives transfer over to every business, everywhere. Our salary is what drives each and every one of us at work to perform better, be on time to that 7:00 am meeting, and even stay that extra 10 minutes late to impress our bosses. Most of us would only perform the minimum each day at work if there wasn’t an incentive keeping us hooked on the line. Would you go on that business trip to China for two weeks if there wasn’t something in it for you? Without incentives many people would be left unmotivated and would never continue to climb the ladder at their companies, because there wouldn’t be anything to strive for. Incentives motivate everyone, whether it is an aspiring chef hoping to open a restaurant, your average college student longing to be the editor for a newspaper, or the ten year old down the street hoping to have a paper route in order to buy that new video game. So, we ask why we do the things we do. The answer: incentives

    What criteria should I use for employee recognition? – Penny Morey

    May 1st, 2011
    I am trying to develop a non-cash incentive program to motivate and reward production employees for overall safety practices and work ethics. What criteria should I use for initial nomination, and should bi-lateral employees as well as supervisors and area managers be included in the nominating process?
    Answer by Penny Morey
    Developing safety and work ethics incentive programs is a great idea. The first step is to establish the specific goals you wish to achieve so you can determine what behaviors should be rewarded. This is extremely important, as it will be the basis for all of the other aspects that follow.

    Next, you need to formulate how to measure the desired behaviors. Only quantifiable activities can be included in a production employee incentive program.

    I recommend that you not develop this program by yourself. Instead, put together a small committee composed of a representative or two each from the supervisor, manager, and line worker ranks. Share the goals you have set and let them propose ideas on how to achieve those
    goals, how objectives can be set and measured, and the nomination criteria and process. You can work with them to ensure that they stay on track and so that you hear their reasoning and understand how to maximize the success of the programs.

    This group is probably the best source of information on what kinds of recognition will be most welcome and appreciated. You can set the parameters by sharing the budget for these programs and including the frequency that you want to promulgate rewards. We are flooded with catalogs and programs touted to make employees feel valued–pins, plaques, trophies, gift catalog items, etc. And there are literally hundreds of low-cost and even free ways to reward employees for desired behaviors, too: movie tickets, cafeteria vouchers, restaurant gift
    cards, choice parking spaces, etc.

    But to make your programs meaningful and successful, you want to know what would make the people in your work force feel most valued. The best people to tell you that are the people who can earn these rewards.

    Penny is a seasoned human resources executive and consultant with over 25 years of diverse business experience in advising enterprise leaders on employment-related matters.

    The Art of Feel-Good Loyalty Incentives – Roger L. Brooks

    March 4th, 2011

    Reward your customers — they’ll reward you with repeat business.

    This article has been excerpted from The Power of Loyalty by Roger L. Brooks available from Entrepreneur Press. 

    The best way to motivate customer behavior is to provide an incentive or reward for that motivation. Rewarding your customers for a specific purchasing  behavior s not much different than training your puppy. With enough repetition and positive reinforcement, your pup can be motivated to act upon instruction. That’s because the pup knows if he listens to your command, he’ll receive his reward.

    Human nature isn’t much different. People can be motivated to take specific actions that accomplish their buying goals while also accomplishing your goals to increase their spending, frequency of visits or combination purchases (or comparative goals relevant to your line of business).

    The question then is how do you motivate behavior? Below are five ideas that will get you thinking.

    1. Offer soft benefits that provide value such as special access limited only to members.
    2. Offer relevant promotions through various lines of communication, for example: e-mail, SMS text, receipt messages, statement inserts, RSS feeds, Twitter, Facebook, etc.
    3. Up-sell complimentary products or services at the associate level.
    4. Offer sweepstakes, random rewards or special offers for a limited time frame, keep your strategy fresh and exciting:
    5. Strategically place messages (via signage, web banners, etc.) that will trigger motivating actions.

    Motivate, But Don’t Mislead
    Once you decide how you’ll motivate, always do so in an honorable way. Your customers won’t want to be misled into thinking they are receiving something greater in value that what they’ll actually receive as the reward.

    Abraham Lincoln put it best when he said, “You may fool all the people some of the time, you can even fool some of the people all of the time, but you cannot fool all of the people all the time.”

    Of course, the statement was made some 150 years ago and the President was referring to politicians attempting to fool their constituents; however, the quote resonates with me every time I see a program that offers empty loyalty. Such programs offer an elaborate program on the outside when, indeed, it’s only a facade to increase business. In time, savvy customers will see through the facade. Your promotional strategy to motivate behavior must be phony proof. Once your customers lift the hood and kick the tires, the promotions must stand on their own and offer real value, not empty promises.

    Remember, whatever you do, don’t try to fool the customer! Loyal customers will catch on if the loyalty program does not have true value. This can also backfire and cause disloyalty amongst your customers and defeat the entire purpose of implementing your strategy in the first place.

    There are two reasons why your rewards offerings should be upstanding:

    1. Loyal customers have earned the right to receive a valid reward. If they weren’t enrolled in your program, they may have taken their business elsewhere.
    2. Customers can see through transparent rewards.

    If you want to be in the loyalty game, you have to offer attractive redemption items that are achievable for your customers to earn. If customers are willing to change their purchasing behavior and provide you with their loyalty, they will expect the same in return from you in the form of a relevant reward.

    It’s the Little Things That Matter Most
    If you put on your consumer hat, you’ll understand that it’s the little things that matter most. One component you should incorporate is providing feel-good loyalty. Feel-good loyalty is just what it sounds like, providing something that the customer will feel good about. Offering feel-good-loyalty incentives should be part of your overall strategy and will require some clever and creative thinking. Some companies offer free Wi-Fi, others offer free shipping. Whatever you decide, brainstorm hard, even hold an employee contest. but find your niche and add feel-good loyalty to the mix.

    Photofiddle.com is an Internet company that offers a service to turn your photographs into art. Simply upload a photo and you can instantly transform that image into pop art, impasto, a black and white sketch and even more. Once you create your personal masterpiece you then have many options for the type of surface the image is printed on (glossy photo paper, canvas, etc.). Finally, you can choose from a number of print sizes and framing choices.

    Although Photofiddle doesn’t have a recognizable rewards program they do provide various levels of feel-good loyalty. Upon opening your order, customers see each piece is carefully packaged and accompanied with a pair of white cotton gloves. The label attached to the gloves reads, “All fine artwork should be handled with care. Please use white cotton gloves. Oils from your hands and fingers can leave finger prints. Jewelry on your fingers and wrist can leave markings.”

    That’s a personal touch and that’s feel-good-loyalty. It’s doing the little things that matter most with customers. It’s thinking outside the box so that your brand motivates your customers and resonates in their mind. Providing the white cotton gloves with each order sends both a literal message and subliminal message. It reinforces the need to treat your artwork with care and that they treat all of their customers with care.

     


    Roger L. Brooks is a respected loyalty strategist with more than 15 years of experience in developing, supporting, and implementing customer loyalty and rewards programs. He has worked with esteemed companies such as Verizon, Sam’s Club, and Chase Universal MasterCard, and he currently serves as the vice president of loyalty marketing for ValueCentric Marketing Group, Inc., managing growth for new and existing clients including GE Capital, Saks Fifth Avenue and Bank of Montreal.

    Elements of Presentations That Bomb By Tony Jeary

    January 10th, 2011
    Be Prepared When Speaking

    Most presentation elements that relate to a presentation that bombs would fall in the category of unpreparedness.

    However, there are many things that cause a presentation to bomb: Not being on target, not being able to meet expectations, not being timely.

    But they all fall into really preparation, so we encourage you, if you really want to be spot on, to make sure you prepared and thought through all those distinctions so you can be your very best.

     

    Is Your New Year’s Resolution Listed Here? Tips for How to Achieve It.

    The New Year is nearing and it’s time to start making your annual resolutions. If you’ll spend the next 365 days working on your resolution—at least in theory, shouldn’t you put some thought into it within the next 10 days? Here are the top five categories for New Year’s resolutions (coincidentally, the five areas covered in SUCCESS) and some tips for achieving them.

    1. Business: Start my own business, get a better job, get promoted, be on time—
    every time.
    TIP: To make your business goals stick, you have to have the right resources. Find a mentor, take business classes, read more books about your industry or find a partner to help. Business goals are often the most audacious, so think big to achieve them.

    2. Wealth: Save money for an emergency fund, start saving for retirement, pay down credit card debt.
    TIP: Make your wealth goals attainable by making it automatic. Just as you get paid on a regular schedule, put your savings on a schedule, too. Eliminate the temptation of spending your intended savings by having money deducted from your paycheck or running up your credit card debt by destroying your credit cards.

    3. Well-Being: Get more sleep, quit smoking, lose weight, start exercising, find time for yourself.
    TIP: Be specific in your health goals. If you want to lose weight, decide your goal weight. If you want to quit smoking, set a precise date you aim to be smoke-free. Keeping yourself accountable with deadlines is the key to achieving your well-being resolutions.

    4. Giving Back: Contribute more to charities, volunteer more often, tithe regularly.
    TIP: It’s easy to push charitable contributions down to the bottom of your weekly to-do list. With your family, job and other obligations to serve, giving back can take a backseat. So, make it easy on yourself. What hobby or skill do you have that you could volunteer? How can you make your church contributions automatic? Schedule specific times throughout the year to purge clothing and other goods for donation drives.

    5. Relationships: Spend more time with my family, rekindle my lost friendships
    TIP: In any relationship, there are two sides—the side you control and the side you don’t. If you and your significant other communicate poorly, take careful note of what you do and improve it. If you’ve drifted from your best friend lately, take the first step and find out how they are without shifting focus back to you. You can only improve your relationships as much as you improve.

     
         
     

     
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